The Unbranded Doctor Campaign
There is a growing need for physicians to limit their marketing relationships with pharmaceutical companies.
- According to the New England Journal of Medicine, 94% of physicians accept gifts, payments, reimbursements or other financial incentives from the pharmaceutical industry.
- Numerous studies have demonstrated that such gifts and payments directly influence medical decision-making.
- It has become difficult for physicians to find and distinguish legitimate, evidence-based sources of medical information from biased, industry-influenced sources.
- The very distinction between marketing and education has been blurred.
We must reclaim medical practice and training environments from undue marketing pressures. The National Physicians Alliance encourages all doctors to join our Unbranded Doctor Campaign -- a national network of physicians committed to reducing the influence of pharmaceutical marketing on our profession.
How to Become Unbranded
Join Our Network of Unbranded Doctors
What is Happening In My State?
Donate to the Campaign
Share Your Drug Rep Stories
Take the Unbranded Doctor Survey
Identify Independent Experts